Nestlé's Toffee Crisp and Blue Riband Bars Now Officially 'Milk Chocolate Coated', Despite Being Made With Fewer Cocoa Solids.
In a move attributed to increasing ingredient costs, Swiss conglomerate Nestlé has rebranded its popular Toffee Crisp and Blue Riband bars as 'milk chocolate coated' despite containing fewer cocoa solids than required by the UK's strict milk chocolate standards. The change was made after the company shifted from using more expensive milk chocolate to a cheaper vegetable fat substitute in an effort to curb rising costs.
Under new regulations, any product in the UK must contain at least 20% cocoa solids and 20% milk solids to be classified as milk chocolate. However, Toffee Crisp and Blue Riband bars now fall short of this threshold due to their increased reliance on vegetable fat. As a result, Nestlé has begun describing the treats as being 'encased in a smooth milk chocolate flavour coating' - a move that may raise eyebrows among consumers who have grown accustomed to the traditional label.
The decision comes amid sharply rising cocoa prices driven by poor harvests in key producing regions and extreme weather conditions exacerbated by climate change. In October, another major confectionery manufacturer, McVitie's, was forced to pare back the amount of cocoa used in its recipes due to soaring costs. Chocolate prices in Britain have skyrocketed 18.4% over the past year, according to Worldpanel analysts.
Despite the changes, Nestlé assures consumers that the reformulation process was 'carefully developed and sensory tested' and that no plans are being made to alter recipes of other chocolate products. The company's spokesperson cited rising ingredient costs as a major factor in the decision, stating that they were 'absorbing increasing costs where possible'.
In a move attributed to increasing ingredient costs, Swiss conglomerate Nestlé has rebranded its popular Toffee Crisp and Blue Riband bars as 'milk chocolate coated' despite containing fewer cocoa solids than required by the UK's strict milk chocolate standards. The change was made after the company shifted from using more expensive milk chocolate to a cheaper vegetable fat substitute in an effort to curb rising costs.
Under new regulations, any product in the UK must contain at least 20% cocoa solids and 20% milk solids to be classified as milk chocolate. However, Toffee Crisp and Blue Riband bars now fall short of this threshold due to their increased reliance on vegetable fat. As a result, Nestlé has begun describing the treats as being 'encased in a smooth milk chocolate flavour coating' - a move that may raise eyebrows among consumers who have grown accustomed to the traditional label.
The decision comes amid sharply rising cocoa prices driven by poor harvests in key producing regions and extreme weather conditions exacerbated by climate change. In October, another major confectionery manufacturer, McVitie's, was forced to pare back the amount of cocoa used in its recipes due to soaring costs. Chocolate prices in Britain have skyrocketed 18.4% over the past year, according to Worldpanel analysts.
Despite the changes, Nestlé assures consumers that the reformulation process was 'carefully developed and sensory tested' and that no plans are being made to alter recipes of other chocolate products. The company's spokesperson cited rising ingredient costs as a major factor in the decision, stating that they were 'absorbing increasing costs where possible'.