For the First Time, Threads Surpasses Elon Musk's X on Mobile in Global Daily Users
Meta's social media platform, Threads, has taken a significant lead over Elon Musk's X on mobile devices for the first time, according to recent estimates from analytics firm Similarweb. In early January, Threads boasted around 143 million daily active users worldwide, eclipsing X with approximately 126 million.
Threads' growth has been particularly impressive year-over-year, increasing by 37.8% compared to X's 11.9% decline in the same period. The disparity is more nuanced when considering the US market, where X still holds a narrow advantage on mobile, but Threads' growth rate in the country has surged almost 42% over the past year.
In contrast, X remains significantly larger on desktop platforms, with around 150 million daily users worldwide, while Threads' web presence lags behind at just 9 million. The gap between these two platforms highlights the evolving dynamics of online social media usage and preferences.
Another text-based platform, Bluesky, also faced challenges in early January, as reported by Forbes. With a daily mobile user base of 3.6 million, down 44.4% year-over-year, Bluesky's growth has been significantly impacted.
Meanwhile, X has encountered controversy over its AI-powered chatbot, Grok, which was found to be generating lewd images without the consent of those pictured in some cases. The platform subsequently took steps to rectify this issue and implemented stricter image generation guidelines. However, the incident has raised concerns about content moderation on online platforms.
As social media landscapes continue to evolve, it will be interesting to see how these platforms adapt to changing user preferences and regulatory pressures.
Meta's social media platform, Threads, has taken a significant lead over Elon Musk's X on mobile devices for the first time, according to recent estimates from analytics firm Similarweb. In early January, Threads boasted around 143 million daily active users worldwide, eclipsing X with approximately 126 million.
Threads' growth has been particularly impressive year-over-year, increasing by 37.8% compared to X's 11.9% decline in the same period. The disparity is more nuanced when considering the US market, where X still holds a narrow advantage on mobile, but Threads' growth rate in the country has surged almost 42% over the past year.
In contrast, X remains significantly larger on desktop platforms, with around 150 million daily users worldwide, while Threads' web presence lags behind at just 9 million. The gap between these two platforms highlights the evolving dynamics of online social media usage and preferences.
Another text-based platform, Bluesky, also faced challenges in early January, as reported by Forbes. With a daily mobile user base of 3.6 million, down 44.4% year-over-year, Bluesky's growth has been significantly impacted.
Meanwhile, X has encountered controversy over its AI-powered chatbot, Grok, which was found to be generating lewd images without the consent of those pictured in some cases. The platform subsequently took steps to rectify this issue and implemented stricter image generation guidelines. However, the incident has raised concerns about content moderation on online platforms.
As social media landscapes continue to evolve, it will be interesting to see how these platforms adapt to changing user preferences and regulatory pressures.
, their growth rate is crazy! It's no surprise they're taking the lead on mobile, I mean, Instagram was basically created for mobile and Facebook has been iterating its platform for years. But what's interesting is how these platforms are adapting to user behavior and trends. X's struggle with Grok shows how AI can be both a blessing and a curse, and how important it is for platforms to have robust content moderation in place. And then there's Bluesky, which got hit hard by the 44% decline... maybe they just need some time to figure out their identity? Meanwhile, Threads is just over here flexing its muscles 
i mean dont get me wrong elon's got some sick ideas but sometimes i think he forgets that ppl want a platform thats actually easy to use & doesnt have like 10 different accounts 
Threads just surpassed X on mobile but I'm still worried about the AI chatbot issue 
they gotta get their act together if they wanna keep users safe 
meanwhile bluesky's user base is getting crushed 
37.8% growth rate for threads? that's cute 
x still dominates desktop tho what a mixed bag 
I think its wild that Threads is finally taking the lead on mobile 
! Its been a long time coming but I guess people are just really into short-form videos and chat lately 
. I've noticed my grandma is really into it now, who knew she'd be scrolling through Twitter-like posts all day? 
. Anyway, its interesting to see how these platforms are changing their focus and adapting to user behavior. Maybe we'll see some more innovative features come out of this 
. What do you guys think about the whole Grok AI chatbot controversy though? seems like a bit of a wild card 
️ Threads is killing it! 143 million daily users? That's crazy! 
and i'm curious to see how bluesky recovers from that 44% drop 
hope they figure out their content moderation ASAP 
! i mean, 143 million daily users on mobile alone? that's crazy talk! i think what's happening here is people are just getting tired of the toxic vibes on x and want something cleaner, you know? like, who needs all that drama in their feed? 
threads seems to be doing a great job of curating content that's more positive and less... x-ish. fyi, 37.8% growth rate is no joke! that's some serious traction 
. Can't say I'm surprised though, AI tech is still pretty new and messy 
. And what's up with Bluesky falling off so fast? Guess you could say it's a cautionary tale about not adapting to user changes 
. Social media's always been a wild ride, but this stuff's getting more intense by the day 
. It just goes to show that users are looking for something different from the usual social media experience. I think this is partly due to the shift towards more text-based conversations, which Threads is really good at facilitating.
The ads are everywhere, and good luck finding any actual content that interests you. And don't even get me started on the algorithm... it's like they're trying to confuse us into thinking Threads is cool 
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! I mean, who would've thought that a platform created by Elon Musk wouldn't even come close to beating Meta's Threads in terms of mobile users? The growth rates are insane - 37.8% year-over-year for Threads and 11.9% decline for X... no wonder why people are flocking to Threads! 
. And yeah, that Grok chatbot incident was super concerning... AI moderation needs to step up ASAP 
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. The Bluesky struggles are sad though 
. Hope Grok gets fixed soon and content moderation improves on all platforms 
?