'Bigger than me': road safety campaigner whose son died in collision welcomes new UK rules

UK Road Safety Strategy Pledges New Life After Dev's Law Campaign

A year after the UK unveiled its ambitious new road safety strategy, a dedicated campaigner says that her tireless efforts have finally borne fruit. Meera Naran, whose eight-year-old son Dev was killed in a 2018 motorway collision, has welcomed the inclusion of life-saving technology as part of the strategy.

Naran's advocacy work began after Dev died in a smart motorway crash when his grandfather and older brother were also seriously injured. The tragedy sparked an outpouring of grief and a determination to make meaningful change.

The new UK road safety strategy aims to cut thousands of deaths by 2035, with Naran crediting the government's pledge to implement autonomous emergency braking (AEB) in all new vehicles as "Dev's Law". She believes that this technology could have potentially prevented her son's death and sees it as a crucial step towards reducing road fatalities.

Naran, a senior lecturer in clinical pharmacy at Leicester University, has been working tirelessly since Dev's passing to push for change. Her expertise and professional skills have been invaluable to the campaign, which has focused on evidence-based advocacy rather than emotional appeals.

Minister Lilian Greenwood praised Naran's dedication and said that the new strategy was built on her own experiences of road collisions. "She worked tirelessly in memory of her son Dev to champion life-saving technologies," she stated.

Naran sees her campaign as a personal quest, driven by the desire to reduce road deaths and prevent other families from suffering similar tragedies. Her words of grief are tempered by hope: "For this government to actually make that change happen is really important."
 
πŸš—πŸ’Έ OMG u guys! did u know in 2018 there were 1,792 road fatalities in the UK alone?! 🀯 that's like, a whole lot of ppl getting hurt every year! πŸŒͺ️ and now they're introducing autonomous emergency braking (AEB) in all new vehicles πŸš—πŸ’» which can prevent up to 90% of frontal collisions πŸ“Š btw did u know AEB is already mandatory in over 80 countries worldwide?! 🌎 it's like, we're finally catching up! πŸ€– and the UK's aiming to cut thousands of deaths by 2035 πŸ•°οΈ that's a total of 6,500 fewer road fatalities πŸš«πŸ’” u feel me?! 😭
 
πŸ™ I'm so relieved that Meera Naran's tireless efforts have finally paid off with the inclusion of AEB in all new vehicles πŸš—πŸ’¨ it's like she's given her son a second chance at life πŸ’• I mean, can you imagine how hard it must be for her to see this change happen? It's amazing that Minister Lilian Greenwood recognized her dedication and expertise too πŸ‘ Naran's experience is what drives me crazy - just think of all those families who have lost loved ones on our roads 🀯 we need more people like her who are willing to speak up and fight for change πŸ’ͺ
 
πŸ˜’πŸš—πŸ’” Meera Naran's story is soooo heartbreaking 🀯! Losing a child is like, the worst thing ever 😭. But I gotta say, her determination & expertise saved lives πŸ’‘! Autonomous emergency braking (AEB) in all new vehicles? Mind blown 🀩! It could've prevented Dev's death & others like his 🚨! Government pledge to cut thousands of deaths by 2035 is a good start πŸ™. Lilian Greenwood sounds like an amazing minister πŸ‘. Naran's campaign was all about evidence-based advocacy, which is so important πŸ’». Hope that this new strategy will really make a difference πŸ’ͺ!
 
Just saw this news about Meera Naran's campaign for autonomous emergency braking in all new vehicles πŸš—πŸ’‘ I'm so glad that her hard work has finally led to some positive changes. It's heartbreaking to think about what happened to her son Dev, but it's amazing how her grief can fuel such a powerful movement 🀯 Her story is an inspiration, and I hope it helps make roads safer for everyone, especially families with little ones πŸ™
 
I'm so glad to see Meera Naran's tireless efforts finally paying off πŸ™ŒπŸ˜Š. It's heartbreaking that her son Dev lost his life in a motorway collision, but it's amazing how his tragedy could lead to a game-changing road safety strategy. I think the inclusion of AEB in all new vehicles is a huge step forward πŸ’»πŸš—. It's just too bad that Dev won't be around to see the impact of his mom's work πŸ˜”. Meera's personal story has definitely made her a powerful voice for change, and I'm sure she'll continue to push for more innovative solutions to reduce road fatalities πŸš«πŸ’‘.
 
omg i'm literally so relieved 😭 that dev's law is finally becoming a reality!!! i mean can u imagine how many more lives have been lost on those smart motorways? 🀯 it's just heartbreaking thinking about dev and his fam going through all that trauma. i've been following meera's campaign for ages and she's literally the most determined person i know πŸ’ͺ i'm not gonna lie, it got me a bit emotional reading this but seeing how far they've come is just amazing πŸ™Œ i just wanna say that we need to keep supporting people like meera who are fighting for change 🀝 fingers crossed that this strategy actually makes a difference by 2035 πŸ•°οΈ
 
I'm so glad they've finally included life-saving tech in the new UK road safety strategy πŸš—πŸ’¨. Meera Naran's dedication to her son Dev's memory is just heartbreaking, you know? I remember when I was a kid, we used to walk or bike everywhere and it seemed like a safer time back then... but times have changed and so should our roads πŸ€¦β€β™€οΈ. Autonomous emergency braking in all new vehicles could've definitely made a difference in Dev's tragic accident πŸ’”. It's amazing how one person can make such a big impact, just like when I used to listen to vinyl records with my grandma 😊. Those were the days... now we have smart motorways and life-saving tech, but it feels like it took forever for this to happen πŸ•°οΈ.
 
😊 I'm glad they've finally included life-saving tech in the strategy πŸš—πŸ’» Meera's campaign has been so inspiring, and it's a shame her son Dev didn't get to see the changes he would have contributed to πŸ’”. The new pledge to implement AEB on all new vehicles is a huge step forward – hope it really does make a difference 🀞. It's also great to see Lilian Greenwood giving credit where it's due and acknowledging Meera's tireless efforts 😊. Now, let's keep the pressure on to make sure this change becomes a reality πŸ‘
 
I just read about Meera Naran's amazing story and it breaks my heart πŸ€•. Losing a child in such a tragic accident must be unbearable, but she's been using her pain to drive positive change for others who are going through the same thing πŸ’”. The fact that autonomous emergency braking is now being implemented in new vehicles is a huge win πŸš—πŸ‘. But we still have a long way to go - 2035 might seem like a long time, but thousands of more lives need to be saved before we can say we've reached our goal ⏰. What do you think? Do you think Meera Naran's campaign is making a difference? πŸ€”
 
omg u guys!! Meera Naran's story is literally giving me LIFE!!! her son Dev was taken away from us way too soon, but his mom never gave up she's been fighting for change and it's amazing to see the UK government finally listening πŸ™ŒπŸ˜’ the fact that they're implementing autonomous emergency braking (AEB) in all new vehicles as part of the new road safety strategy is a total game changer πŸš—πŸ’» i'm so grateful to Meera for her tireless work and dedication to making our roads safer πŸ’• can't wait to see the impact it has on reducing road fatalities 🚦
 
Ugh I'm not surprised at all the UK finally decided to listen to someone who's been screaming about smart motorways for years. Meera Naran has been doing some serious research and advocating for life-saving tech like AEB, it's a no-brainer! πŸš—πŸ’»

The fact that they're including it in the new strategy is a major win, especially with the gov promising to cut thousands of deaths by 2035. I'm all for progress, but also some accountability πŸ˜’. We need more people like Meera Naran who aren't afraid to speak up and make change happen.

It's not just about Dev's Law, it's about making roads safer for everyone 🌎. The gov might be praising her efforts, but we should be the ones giving her a shoutout for being a total boss πŸ’ͺ!
 
I'm so glad they're finally implementing autonomous emergency braking (AEB) in all new vehicles, it's about time! I mean, it's not like Meera Naran was alone in her crusade against smart motorway safety. I've been saying for ages that these tech innovations need to be prioritized, and now it seems like the UK is finally catching up πŸ™„. The numbers are still staggering, but at least they're working towards a goal of cutting thousands of deaths by 2035 – let's hope they can actually stick to it 😬. And hey, I'm all for Minister Lilian Greenwood giving props to Naran's tireless efforts, but someone needs to give her a hard time about the whole 'Dev's Law' thing... sounds like a bit of a PR stunt to me πŸ€”.
 
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